There has been a slew of Serato Itch controllers released in the last few years, but none of them has moved away from the “over-sized rotary encoder control paradigm” (aka “turntable”).

Enter TWITCH:

I had the opportunity to play a Twitch prototype at the NAMM show earlier this year.  I gave Novation many props for the combination of high resolution touch-strips and LEDs that make for an intuitive, expressive and flexible interface. A lot of thought went into every element of the design, borrowing ideas from a variety of performance instruments, and re-thinking them in some uber creative ways.

I was also happy to learn that “scratching” is NOT something emulated by Twitch.  As I understand it, this is an intentional move away from “make it do the old thing” and a nudge to help more DJs step into the rich realm of sonic manipulation that is controllerism.

When asked about their infringement of Night Rider trademarks, Novation declined to comment.

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More about Twitch from Novation